Booming Healthcare sector in MENA Region
MENA will be home to nearly 700 million people by 2020 —an increase in GDP per capita income, improved literacy, and a sizable middle class are the strong drivers fueling the growth of multi-diverse markets in the MENA region. Healthcare is one such emerging market, which has shown significant growth, particularly in the GCC region.
The Middle Eastern markets are a hotbed for foreign investors as it brings immense opportunities to satiate a rise in demand in the state-of-the-art pharmaceutical and medical devices. As each member state has a different regulatory environment for medical devices, to diversify their business, investors need to remain adaptive by orienting themselves with the various regulatory protocols, licensing rules, reimbursement systems, and negotiation techniques.
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